Digital Marketing Insights

Colony Coffee & Tea is a locally owned business that prides itself in supplying premium coffee and coffee equipment to offices, industries, restaurants, and cafes throughout Saskatchewan. What began in 1985 has now expanded all over the province of Saskatchewan.  As their operations continue to thrive across the province, their old and limited website wasn’t doing their growing company justice. Colony Coffee & Tea contacted 2 Web Design to brew them up a fresh digital presence that allows them to communicate their vast services and products while remaining easy-to-use for both visitors and website administrators!

Coffee Catalog

To highlight their full scope of products, equipment, and services, we designed an extensive “coffee catalog,” more commonly referred to as a product catalog. In addition to the “featured product” area of the coffee catalog, which highlights the administrator selected featured product, we also implemented a search feature within the coffee catalog to speed up website visitors journey to their destination, or desired product. Each individual product page in the coffee catalog features “related products” to assist their visitors in exploring and finding the perfect product!

Better Customer Engagement

To increase customer engagement on their website, we implemented a few interesting features such as:

  • Social Media (including Facebook and Twitter) feed integration
  • Fully controllable and customizable advertising fields across the site to promote new products, deals, and highlight services
  • Fun “office petition” request to present to your boss to bring in good coffee to work

Does your office need a little java jolt? Now is the time to visit Colony Coffee & Tea‘s redesigned website to get your office petition to send in to your boss!

Mouneeb is an experienced digital marketing strategist with a passion for helping clients achieve their goals online. With over 15 years of experience in designing, developing, and managing a team that develops top-notch web projects, he brings a wealth of information to the teams that he leads and the leaders that he follows.

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