Digital Marketing Insights

California-based FFB VoIP Solutions was founded in 2008 and provides telecommunications, IT consulting as well as VoiP service. FFB VoiP Solutions strives to keep you connected to your customers, vendors, and the world for less than your traditional phone service.

The only restraint keeping FFB VoIP Solutions from fully connecting with their target audience was their old, bland, and lifeless website.

Screenshot displaying the old FFB VoIP Solutions website

To better engage with their target market, 2 Web Design offered to modernize, improve the design and the functionality of FFB VoIP Solutions online presence. We updated the look and feel of their website to match their new branding and to help position FFB VoIP as an industry leader. We also hooked them up with responsive design to really captivate their audience.

In addition to improving and cleaning up the overall design, we implemented the following components which contribute to better engagement and connections with FFB VoIP Solutions audience.

  • Testimonials: Social proof dominates.  Back in the day, word-of-mouth was king.  These days, testimonials and online reviews have stolen the throne. The best way to connect with your audience is to make a positive first impression via unbiased customer reviews. FFB VoIP Solutions website’s content management system has the functionality to easily maintain and select the testimonials which are highlighted on a rotating banner on the homepage.
  • Benefits: If a visitor can easily find out “what’s in it for me” they will find a website user-friendly and accessible. We helped FFB VoIP Solutions structure their site so that there are multiple places on the site to easily highlight the services and features that are most valuable to clients.
  • Call to Actions: We gave FFB VoIP Solutions a customized request a quote button that allows users to simply click to request more details for the exact package they want.

Head on over to FFB VoIP Solutions and let us know how you think the team did!

admin
Mouneeb is an experienced digital marketing strategist with a passion for helping clients achieve their goals online. With over 15 years of experience in designing, developing, and managing a team that develops top-notch web projects, he brings a wealth of information to the teams that he leads and the leaders that he follows.
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