DATE & TIME
Thursday, June 22, 2017
09:00 a.m. to 4:00 p.m.
Lunch will be provided!
LOCATION
Salon A / B, TCU Place, 35-22 St E, Saskatoon, SK S7K 0C8
COST – $147*
*Early bird price – $97. Only till 15th June.
Key Presentations on
Codifying the Customer Journey
by Steve Whittington
Learn how focusing on customer experience can differentiate your brand in the marketplace and create value. Also get to know:
- The four stages of customer journey in an organization, and
- The methodology to measure the entire customer experience with metrics that can be referred to and improved upon
Non-Profits and Branding
by Sydney Smith
Understand how you can successfully change the perception of your nonprofit’s brand. Moreover, learn the key aspects involved in:
- Creating a strong loyalty
- Establishing credible and authentic media presence
- Distinguishing your brand from competitors
Content Really IS King
by Noelle Chorney
You will learn why having a content strategy and committing to content-first design serves your customers and your bottom line. Including:
- How to structure content so it creates the most impact
- Best content practices to make a good impression with Google and move your website up the rankings list.
Shifting Digital Landscape
by George Leith
George specializes in digital media strategy and implementation and helps organizations harness the power of the internet, mobile and social media to increase revenue, grow audience and enhance online brand presence. You will learn about:
- Business listings, generating and responding to reviews and leveraging the online community, and
- Dominate Digital – A platform that can get your business’ virtual doorway in shape.
Crafting a Digital Strategy
by Mouneeb Shahid and Gurwinder Singh
Gain insights into the digital strategy development process. And learn:
- How to identify core media channels to gain better visibility than your competitors
- Best practices to offer seamless, omnichannel customer experiences
- Applying analytics data to identify the most effective approach to reaching your audience
Please register at your earliest, as the seats are limited!
Questions?
If you have any questions you’re dying to have answered, please leave us a comment below.
We look forward to seeing you there!
