Building a brand can be exhausting and overwhelming for organizations both small and big. Similarly, these groups may find it difficult to generate brand awareness, recognition, and to increase brand reputation.
MotifMarketing.ca makes this process a whole lot easier with their extensive knowledge, experience, and their wide variety of promotional products and services. Motif uses the power of promotional products to help local and corporate businesses, student groups, non-profits, and teams maintain value in their branding, more effectively stand out from the competition, and also remain on the top of customers minds.
However, before Motif could fully help others build their brand, they needed help building their own website, remaining on the top of their customers minds!
What is the website used for?
Motif’s brand new website acts as the hub for their digital marketing activities and lead generation. Site visitors can submit quote requests, browse the custom catalogue of promotional products, and follow Motif on social media channels. Website administrators can select products to be featured in the flexible catalogue, update the blog content, and respond to client inquiries.
How has the website changed the way they do business?
Since Motif didn’t have an online presence before, investing in a professional website has taken their business to the next level, providing them opportunities to grow.
Now, Motif has a website with SEO optimized content that has been uploaded by their in-house staff. This keyword rich content contains important phrases and terms that are searchable by Motif’s website audience as well as Google (and other search engines). Whenever someone searches for keywords related to their business, Motif has the potential to grow and to reach new customers.
Motif is also able to easily manage and update their flexible product catalogue. The product catalogue showcases their extensive promotional products. Their staff are able to organize the products by category, type, or brand name. They can also select certain products to be “featured” as staff picks.
Additionally, with their new website, not only are they are able to grow in providing excellent customer service, they are also able to generate more leads. The site acts as an avenue of communication between Motif and their potential and/or existing clients. Motif is able to provide timely access to information and respond to product requests because the site’s contact form inquiries are streamlined directly into their email.
Please check out Motif’s new site and let them show you how to use promotional products to leave a positive and lasting impression of your brand on your current and potential customers.
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