The Web Content Management System Training aims to provide the skill set required to develop, manage and grow websites online. It covers the best practices to build a website and grow an audience online by researching and publishing content following web standards.
Training Module
Website Content Managment System Training
- Learn about the different types of Content Management Systems available and defining the criteria to select the right one(1 hour)
- Installation and setup of WordPress to connect to website(1 hour)
- Setup of WordPress modules and connect them with the webpages(1 hour)
- Learn the functionalities of the webpage editors such as Elementor and the features that it comes with to manage websites
- Manage plugin updates and research additional updates for growth of the website and its functionality.
Content Strategy
- Learning how to research, prepare and publish content on the website. Review content research tools and Artificial Intelligence based apps that can help research articles and initiate the copywriting process
- Manage and grow the blog for news updates
- Learn how to editing images to position them properly and in the right format on the website
- Manage photo and media gallery
Understanding Google
- Understand the concepts of how Google ranks websites (30min)
- Study the top 10 website evaluation criteria for Google (90min)
Search Engine Optimization (SEO)
- Learn about algorithm updates and how they impact searchability of a website
- Learn how to build and support a framework that can help you get better rankings and optimize your website online
- How to create an SEO friendly Site architecture?
- The key usability elements and the impact of user experience on SEO
- Using Google Search Console to do keyword research and verify your website
- Learn how to build and support a content strategy and framework that can help you get better rankings and optimize your website online
- Understand and learn how to use the SEO plugins for monitoring and managing content
There are a minimum of 36hrs allocated towards training sessions which are held virtually.
Training sessions are recorded, so if you miss a session you can catch-up on the recordings.
Assessment Criteria
Assessment will be done through the following project exercises
- Update website with revised content
- Research and publish article on service pages and blog
- Source and publish pictures using online tools
- Create an action plan for the 100-days to publish content and optimize it for Google
4hrs are allocated for Project preparation and completion.
Q&A Sessions
- Four 1-hr Q&A sessions are held additionally over the course of project completion
Total time allocated for these sessions is 4hrs
Additional Details
- Total time investment is 36hrs
- Training Cost = $4,500 (plus applicable taxes)
- The next training start date is Feb 14th to Mar 7th, 2024.
- Trainee must have their own equipment (laptop / desktop) and must have a reliable high-speed Internet connection
- A Certificate of Completion will be provided upon completing the training and project exercises
Please complete the form below to inquire about additional details.
Please complete the form below to inquire about additional details.
